The works in Embedded all mash, twist, suspend or endlessly repeat aspects of screen-mediated living.
Greg Jones, Summer Stain Solutions, Digital Slideshow, 2013
The works in Embedded all mash, twist, suspend or endlessly repeat aspects of screen-mediated living. Where the beautiful and grotesque can be one and the same, where death can be endless or invigorating, where desire is soaked up, cleaned off and expressed as abstracted lifestyle choices. Reality has become quaint. Everything has become easier and more complex. Wallow in the allure, it is as real as anything else.
The graphics in Grand Theft Auto V are petrifyingly real. I shrink from it not out of it’s creepily dense inhabitability but because it makes the concept of reality itself appear so clearly constructed. Perhaps between online and off, screen and matter, there remains a slight chasm; a lesser and greater need to urinate, the presence of oxygen and temperature, but in most ways they now seem sealed together. We turn to the internet to see ourselves, the internet is one big selfie of all of us.
In the morning before I piss I roll over and look at my laptop as though it’s a lover, baby are you okay, are you awake? My key-strokes replicate like blood cells. My hands bend in to typist bird claws, even when I am out of the house they are ready to pounce on a keyboard like a bird of prey. And I don’t even game. Instead I play the internet like a piano, multiple tabs and pages open. Hungry for content, I forget to eat.
We carry glossy little smartphones, stashed away like pocket vibrators except that they can be shamelessly whipped out. They will be whipped out. The internet is better than this around us and we are better for it. At times actual objects seem annoyingly solid, their actuality feels shamelessly retrograde. Both things and secrets start to seem passé, at least as something kept rather than enacted upon. People just like me post things just like what I want posted. Half a million people watch a YouTube video of analogue static. YouTube develops bad taste in music especially for me. Instant becomes normal.
We are now collective, we share and almost nothing is too fucked up not to have followers. Yet, our internet history stills seems painfully personal because we are very much ourselves online, most likely more so than we are anywhere else now. The mine in data mine. At the very least virtual and actual are now fully merged, twisted together like double helix DNA. So much official talk about internet piracy but we don’t give a fuck because we are busy with life piracy.
Revolting phrases like ‘life curation’ start to seem devastatingly accurate with the plethora of wants on offer to at least contemplate or lust over. Products are made in screen brightness. We are products for products we want. Everything becomes both banal and special, on offer is a bespoke digital lifestyle. Our online presence surpasses flesh death. Real violence now feels simulated, simulated violence now feels real, why not interrupt or pause it and indulge in something else, return when you feel like it later. Your wants are easy here.
This is life. We are embedded. The internet has become my greatest fetish.
Amy Marjoram 2013
LINKS TO ARTISTS
Nicole Breedon (AUS) WEBSITE
Greg Jones (USA) WEBSITE IN THE IN-BETWEEN (PUBLICATION GREG EDITS)
Pablo Jones Soler (UK) WEBSITE
Kim Laughton (UK) TUMBLR VIMEO TIMEFLY (FASHION LABEL)
Hector Llanquín (WALLMAPU) WEBSITE VIMEO
Zach Nader (USA) WEBSITE USEFUL PICTURES (ONLINE PROJECT ZACH CO-CURATES)
Simon Pericich (AUS) FACEBOOK LINDBERG GALLERIES
Georgie Roxby Smith (AUS) WEBSITE
Thank you to all the artists in Embedded, Strange Neighbour directors Linsey Gosper & Ash Kerr, Strange Neighbour board members Andrew Gaynor & Louis Porter, Excerpt Magazine’s creative director Caitlin Smooker, Alex Gibson from Artbox, Noni Meneghetti, Yvette King, Sheridan Mills & Bettina Hamilton, the writers Nathan Hill & Marion Piper and the encouraging communities surrounding Excerpt Magazine, Strange Neighbour & Artbox.
We are incredibly grateful for all the expertise, enthusiasm, guidance and support provided.
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